Type Directors Club

In 2010, we brought TDC56, the annual exhibition of the Type Directors Club, to Indonesia for the first time. Installed at a high-profile location, the exhibition showcased 242 winning works of typographic excellence from all over the world. We created an identity for the exhibition inspired by the folded paper of two-color origami turned into the national flag, which you can see in stop-motion on the website. The exhibition features a T-shaped pedestal with stacks of flyers displaying thumbnails of all winning works, a keepsake piece for visitors. Enthusiastic students volunteered to help install the exhibition.

Launch