Shaun Leonardo is a Brooklyn-based artist from Queens, New York, whose work has been featured at the Guggenheim, the High Line, and the New Museum, and profiled by The New York Times and CNN. Leonardo engaged KUDOS to design his website. 

During the design process, our collaboration with Shaun focused on effectively showcasing the complex nature of his artworks. This resulted in a design solution that allowed users to navigate seamlessly through filtered timelines and body of works, ensuring both visual appeal and user-friendly functionality. In addition to its filtering feature, the website serves as a comprehensive source for Shaun’s extensive archive of lectures, keynotes, writings, press releases, and interviews, all thoughtfully organized in a visually polished layout.

View shaunleonardo.com

Artist Shaun Leonardo’s 2021 outdoor installation “Between Four Freedoms” reinterpreted and celebrated Franklin D. Roosevelt’s seminal 1941 address calling for freedom of worship, freedom of speech, freedom from want, and freedom from fear. The interactive experience for the installation at Franklin D. Roosevelt Four Freedoms State Park redefines public engagement with art and social discourse.

Guided by Leonardo’s vision, our branding mirrors the project’s ethos, employing a brown color scheme evocative of human skin tones and the “Martin” typeface, inspired by the Memphis Sanitation Strike of 1968, to represent a message of non-violence and inclusivity. Leveraging innovative technology such as image recognition, we enabled visitors to engage with the artwork by scanning QR codes, launching the mobile website, and exploring workshop videos led by Leonardo. With over 25,000 images collected, the installation ensured accessibility and interactivity on both the Manhattan and Long Island City sides, inviting visitors to delve into the narratives of vulnerable communities and rediscover Roosevelt’s timeless call for freedom and dignity.

View fdrfourfreedomspark.org