Emina is one of the latest brands from Paragon Technology and Innovation, an Indonesian beauty company whose mission is to promote social good through innovation. Emina’s range of skincare and make-up products are easy to apply for teenagers, new makeup users, and other consumers with sensitive skin.
For this brightening skincare, aimed at being teenagers’ smart and fun bestie, KUDOS crafted packaging around a playful typographic scheme that expresses the quirkiness of the product’s name and injects a sense of excitement into the daily beauty routine. We utilized a fresh, energetic color combination, with a bright pink tone as the brand’s base color.
KUDOS Design Collaboratory
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Mellisa Hugo
Creative Director -
Carla Stephano
Art Director -
Lisa Andrea Nolwen Bambang
Designer -
Nadya Nisa Permana
Designer -
Fransisca
Designer -
Andi Ade Rufiani
Designer
