Powerstay Euphoria Series
Make Over
The makeup brand Makeover is about boldness and freedom for all women, empowering professional artists and enthusiasts alike to embrace their creativity and individuality with statement-making products that embody freedom of expression. Makeover is one of many beauty and skincare brands developed by Paragon Technology and Innovation, an Indonesian beauty company with the mission of creating greater social good through innovation.
To mark their 12th anniversary, Makeover released two special limited-edition products: Powerstay Transferproof Matte Lip Cream and Powerstay Suede Blush. In a euphoric departure from Makeover’s usual minimalist approach, KUDOS’s bold packaging design incorporates a lively fluid texture and vivid colors, paired with a decorative typeface to convey a sense of joy and festivity.
KUDOS Design Collaboratory
-
Mellisa Hugo
Creative Director -
Ilham Muhamad Firdaus
Art Director -
Abi Ismoyo
Designer -
Kelly Rahardja
Designer
